The Nephew Problem (And Why Your Website Is Still Broken)
"My nephew is building me a website."
I've heard this sentence roughly 400 times in 40 years. You know how many of those websites are live and producing leads right now? I'll be generous and say six.
The pattern
It always goes the same way:
- Nephew/friend/cousin says "I'll build you a site for free"
- You give them your logo and some photos
- Three weeks of silence
- They show you a half-finished WordPress site with lorem ipsum text
- You say "looks great!" because you don't want to hurt their feelings
- Six more weeks of silence
- It's been 4 months. You still don't have a website.
Why it happens
Building a website isn't hard. Finishing a website is hard. Getting content written, photos formatted, domain configured, SSL working, mobile responsive, SEO set up, forms connected — that's the 80% that your nephew doesn't want to do. Because it's boring. And he's doing it for free.
The math
You've been waiting 4 months for a free website. In those 4 months, how many customers Googled you and found nothing? At $8K–$15K per job, even one missed customer cost you more than the $997 you could have spent on day one.
Love the nephew. Fire the project. Get a professional site in 5 days.